Job Description
We are seeking an innovative and highly strategic
Director of Retail Marketing and Creative Services to lead the development and execution of marketing initiatives for Sourcebooks' retail customers. This individual will manage and mentor staff, drive marketing campaigns for our bookstore and library customers, oversee national trade shows and author events, and support sales through impactful materials. This is an exciting opportunity to join a creative team that prides itself on being best in class for our B2B customers!
This an exempt salaried position with a range of $90,000 – 100,000. We determine starting pay based on a thorough evaluation of job-related factors, including geographic location, market conditions, relevant experience, training, and education. This process ensures a fair and competitive salary that aligns with both the company and the candidate’s qualifications.
This position can be hybrid in Naperville or NYC, or fully remote in the following states
ONLY: Arizona, Connecticut, Louisiana, Massachusetts, Maryland, Michigan, Minnesota, New Jersey, New York, Oregon, Pennsylvania, Tennessee, Texas, Washington, and Wisconsin. Occasional travel to trade shows, training opportunities, and author events is required.
What You’ll Do: - Supervise and mentor both the retail marketing and creative services teams.
- Provide the strategic vision for retail marketing and creative design initiatives across all imprints.
- Develop and execute national and regional campaigns focused on the independent bookstore and library markets.
- Oversee the creation of high-impact sales materials, gift catalogs, and conference presentations.
- Manage author events and travel coordination with a focus on author care.
- Direct planning and execution of seasonal sales conferences and industry trade shows.
- Foster and expand relationships with key B2B partners.
- Analyze and report on marketing effectiveness, campaign ROI, and budget adherence.
- Champion creative breakthroughs in design, language, and campaign development.
- Collaborate across departments to align marketing strategies with sales goals.
What You Bring: - Bachelor’s degree in Marketing, Communications, or related field OR equivalent relevant experience.
- Minimum 8 years of marketing experience, including 3+ years managing teams.
- Proven leadership in creative marketing, preferably within the publishing or media industries.
- Strong project management and budgeting skills; ability to evaluate ROI.
- Ability to develop strategic partnerships and navigate the independent book market.
- Excellent verbal and written communication skills.
- Collaborative leadership style and strong mentoring ability.
- Highly organized with attention to detail and ability to manage multiple priorities.
- Must Love Books!
Why Sourcebooks? As Newsweek’s #2 Most Loved Workplace in 2024 and a recognized leader in innovation by Fast Company (2024 Most Innovative Companies, 2023 Best Workplaces for Innovators), we use a mission-driven, data-centered approach to drive success for our authors and their books. We are a thriving entrepreneurial company that creates books that transcend categories and defy odds, and we’ve been honored with hundreds of national bestsellers and awards. We are passionate book lovers dedicated to connecting books to readers in innovative ways. Story by story, book by book, we have changed more than 300 million lives. Join us as we change 300 million more!
Ready to Apply: Please submit your resume, salary requirements and a cover letter detailing your relevant experience and interest in this role. Applications without a cover letter will not be considered. Show us your passion and creativity — we’re looking for someone who’s as enthusiastic about this opportunity as we are!
Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care, Dependent Care, Flexible Spending Account, Health Savings Account, 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, and generous paid time off.
Sourcebooks values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
Job Tags
Full time, Temporary work, Seasonal work, Odd job, Remote work, Flexible hours,